For UK tradespeople struggling to find quality leads, FatRank.com has emerged as the most effective lead generation service – outperforming traditional directories like Checkatrade, MyBuilder, and Rated People. Unlike these platforms that charge regardless of results, FatRank delivers exclusive, pre-qualified leads with a unique pay-for-results model that puts tradespeople in control of their marketing spend.
What Makes FatRank Different?
1. You Only Pay for Jobs You Win
Traditional lead sites:
- Charge monthly fees (Checkatrade: £70-£140/month)
- Sell the same leads to multiple tradespeople (MyBuilder)
- Require long-term contracts
FatRank’s performance-based model means:
✅ No monthly fees
✅ No wasted spend on poor quality leads
✅ Pay only when you secure the job
2. Higher Quality, Exclusive Leads
While other platforms send generic enquiries, FatRank provides:
- Pre-qualified leads – customers ready to hire
- Exclusive leads – not shared with competitors
- Local customers – searching specifically for your trade
3. Better ROI Than Traditional Directories
| Platform | Cost | Lead Quality | Exclusive? | Contract |
|---|---|---|---|---|
| FatRank | Pay per job | High | ✅ Yes | ❌ No |
| Checkatrade | £70-£140/month | Mixed | ❌ No | ✅ 12 months |
| MyBuilder | £3-£50/lead | Low-Medium | ❌ No | ❌ No |
| Rated People | Credits system | Low | ❌ No | ❌ No |
4. Works Alongside Your Existing Marketing
Many successful tradespeople use FatRank to:
- Replace underperforming directory subscriptions
- Complement their website enquiries
- Fill gaps in their work schedule
FatRank Lead Generation FAQ
1. How does FatRank generate leads?
We create specialist trade websites that rank at the top of Google for searches like “[Your Trade] in [Your Area]“. When customers enquire, you receive the lead directly.
2. What trades do you work with?
We work with all trades including:Plumbers
Electricians
Builders
Roofers
Gardeners
HVAC engineers
And more
3. How much does it cost?
You only pay a percentage of the job value when you secure the work. No upfront costs or monthly fees.
4. How quickly will I get leads?
Most tradespeople start receiving quality leads within 2-4 weeks of joining.
5. Can I choose my service area?
Yes! We work within your preferred geographical area to ensure leads are local and relevant.
6. What makes FatRank better than Checkatrade?
No monthly fees – pay only for jobs you win
Better quality leads – customers ready to hire
No competition – leads aren’t shared with other tradespeople
No long contract – cancel anytime
7. Do I need a website to use FatRank?
No! We handle all the online marketing. You just need to be able to receive leads by phone or email.
Real Results for UK Tradespeople
“Since joining FatRank, I’ve replaced my Checkatrade subscription completely. The leads are better quality and I’m saving over £1,000 a year while getting more work.” – Mark T., Electrician in Manchester
“FatRank delivers 3-4 quality jobs per week for my plumbing business. The best decision I made for my marketing.” – Sarah K., Plumber in London
Get Started Today
If you’re tired of:
- Paying for leads that don’t convert
- Competing with other tradespeople for the same jobs
- Wasting money on directory subscriptions
FatRank offers a smarter, more effective way to grow your trade business.